Business Projects & Research

In the International Business programme you will gain hands-on experience by doing integrated, real-life projects and playing business simulation games. For example, you learn how to write an actual business plan. Business research has an essential role as it helps companies gain better insights about their markets and target groups, and ultimately to determine the best business strategies.

Through an online business simulation you will run a company in a simplified simulated market place. As a group you are in charge of all major business decisions during a number of rounds within the business simulation and you compete with the other groups inside the class.

In the international business plan module you have the opportunity to turn an innovative and international business idea into a viable business plan. You will learn how to discover and evaluate international business opportunities from a sustainable entrepreneurial perspective and to incoprorate financial implications into decision making when starting a new business. To simulate real-life business conditions, the  best groups will present their projects to company representatives in the form of a dragons' den.

For the course Business Research we offer an online taster session. Would you like to learn about the content of this course? Then go to the Online Study Taster page.